What is Design Thinking?

Design is critical in all business practices. With "design thinking" being the buzzword of the moment, what exactly is design thinking? We have found researching your customer needs, and using customer feedback usually will get you much closer to a possible solution. You then mix this with your ideas, expertise and insights from that research to create a prototype that you then test. This iterative process ensures you're not making lengthy and costly development processes. This creation of a minimum-viable-product helps speed up the development process and often leads to better results.

Insights about Design

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